Sexta entrega del Infome Clientes@2033: cómo preparar la empresa para el cliente 2033
Marketing y Comunicación | Estudio-
Visit1018
- Noviembre 2015
- Date of publication
- Noviembre 2015
- Marketing and Communication
- Study
La forma de preparar a la empresa para las tendencias que muestra el estudio Clientes@2033, elaborado por PWC y con la colaboración técnica y académica de ICEMD, es otro de los retos de nuestros días.
El tiempo apremia y este proceso está todavía en la punta del iceberg. Crecer en competitividad tecnológica es un desafío considerable, y los resultados dependerán de cómo y cuándo se acometa. En este capítulo, como conclusión al estudio, se exponen los 10 pasos a seguir para acercarse al cliente digital.
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