Online Specialized Course on Generative Artificial Intelligence to Boost Productivity
Generative AI: Your Essential Toolkit for Productivity
You will learn how to apply Generative AI in different contexts and solve specific challenges, which will allow you to develop practical and relevant skills for your career.
Forget about tedious and repetitive tasks that consume your time and energy. With this intensive course, you will master the most innovative AI tools to optimize every aspect of your work, from information search to content creation and process automation.
No matter what your profession or level of experience, this course will provide you with the practical skills and knowledge you need to excel in the age of AI.
Don't get left behind! Join the productivity revolution and prepare for the future of work with Generative Artificial Intelligence.
- Online
Language:
SpanishOnline
Available locations
- Online Format
WHY STUDY THE SPECIALIZED ONLINE COURSE IN GENERATIVE ARTIFICIAL INTELLIGENCE?
Generative AI is revolutionizing all sectors, from content creation to process automation. Mastering this technology will make you an indispensable professional and open up a world of opportunities.
Boost your productivity
You will learn how to use Generative AI to automate repetitive tasks, analyze data efficiently and generate high quality reports in record time. Unleash your potential and achieve more in less time!
Master the most advanced tools
You will immerse yourself in the latest Generative AI technologies and discover how to apply them in your daily work. From virtual assistants to advanced language models, you'll be at the forefront of innovation.
Become an expert in the field
You will learn the theoretical foundations and practical applications of Generative AI, enabling you to make informed decisions and lead projects with confidence. Become the reference in your team!
Why ESIC?
At ESIC we know that the best way to learn is by doing. Therefore, our program is designed based on tools, workshops, real cases and the use of licenses so that you can access the labor market with the best possible preparation. Our CEOIAP stands out for:
100% practical and results-oriented approach: At ESIC, you will not only learn the theory behind Generative AI, but you will also acquire practical and applicable real-world skills. Our programs are designed by business and technology experts, ensuring you get the most relevant and up-to-date knowledge.
Unrivaled networking: By joining ESIC, you'll connect with a community of professionals, entrepreneurs and business leaders who can propel your career forward. Our extensive alumni network will open doors and provide you with unique networking opportunities.
Cutting-edge training: ESIC is at the forefront of innovation in education. Our programs incorporate the latest trends in Generative AI and other disruptive technologies, preparing you for the challenges of the future.
In addition, ESIC has a solid reputation in the business world, which means that your degree will be recognized and valued by the most important companies. Don't miss the opportunity to train in one of the best business schools in Spain and get ready to lead the Generative AI revolution!
100% practical and results-oriented approach: At ESIC, you will not only learn the theory behind Generative AI, but you will also acquire practical and applicable real-world skills. Our programs are designed by business and technology experts, ensuring you get the most relevant and up-to-date knowledge.
Unrivaled networking: By joining ESIC, you'll connect with a community of professionals, entrepreneurs and business leaders who can propel your career forward. Our extensive alumni network will open doors and provide you with unique networking opportunities.
Cutting-edge training: ESIC is at the forefront of innovation in education. Our programs incorporate the latest trends in Generative AI and other disruptive technologies, preparing you for the challenges of the future.
In addition, ESIC has a solid reputation in the business world, which means that your degree will be recognized and valued by the most important companies. Don't miss the opportunity to train in one of the best business schools in Spain and get ready to lead the Generative AI revolution!
Rankings and accreditations
YESTERDAY, TODAY, ALWAYS
#1
SPAIN
Leaders in marketing master's degrees according to El Mundo
#3
SPAIN
ESIC on the podium of best business schools for recent graduates and young professionals
#34
EUROPE
ESIC in the top European ranking for marketing programs
#49
WORLD
Best marketing school based on feedback from alumni, students and employers
ENTRY PROFILE, WHO IS THE COURSE AIMED AT?
This course is designed for professionals looking to boost their productivity and efficiency in today's work environment by harnessing the power of Generative Artificial Intelligence.
If you identify with any of these descriptions, this course is for you:
Entrepreneurs and business owners: Looking for ways to automate processes, analyze customer data and improve your company's efficiency? Generative AI can be your ally to drive your business growth.
Team leaders: Do you want to boost your team's productivity, improve collaboration and optimize project management? Generative AI offers innovative solutions to lead high-performance teams.
Anyone interested in the future of work: Do you want to be at the forefront of technology and acquire skills that will make you indispensable in the job market? Generative AI is one of the most disruptive technologies of our time, and this course will give you the tools to master it.
It doesn't matter your level of experience or area of expertise. If you are willing to learn and embrace new technologies, this course will open doors to a world of possibilities.
Objectives of the Online Specialized Course in Generative Artificial Intelligence to Boost Productivity
Mastering Generative AI: You will understand the fundamentals and applications of this revolutionary technology, and be prepared to use it in your daily work.
Automate tasks and optimize processes: You will learn to identify repetitive tasks and use Generative AI tools to automate them, freeing time and resources for more strategic activities.
Analyze data and make informed decisions: You will discover how Generative AI can help you analyze large volumes of data quickly and efficiently, extracting valuable information to make evidence-based decisions.
Boost your creativity and productivity: You will discover how Generative AI can be a source of inspiration and a catalyst for creativity, helping you to generate new ideas and find innovative solutions to your work challenges.
Build a successful future career: By mastering Generative AI, you will be prepared to meet the challenges of the future of work and build a successful career in the age of artificial intelligence.
ACADEMIC PROGRAM
The Productivity Revolution with Generative AI.
In this 10-week course, you will not only learn the fundamentals of Generative AI, but you will also master over 50 key tools that will allow you to exponentially increase your productivity. You will be immersed in over 20 hours of practical and relevant content, designed so you can apply your knowledge immediately.
You will learn how to use Generative AI as your ally to automate tedious tasks, analyze data efficiently, generate high quality content and make smarter decisions. You will discover how tools like ChatGPT, Midjourney, DALL-E, Copilot, Firefly or Gemini can become your best working partners, boosting your creativity and productivity.
But we won't stop there. We will also address crucial topics such as the ethics of AI, the importance of privacy and data security, and the social implications of this disruptive technology. You'll be prepared to lead in the age of AI with responsibility and knowledge.
- Welcome and presentation of the program
- What is Generative AI and how can it transform your work?
- Practical applications of Generative AI to increase productivity
- Key trends and tools in Generative AI
- Advanced AI search techniques to find accurate and relevant information
- Creating impactful presentations with AI tools (e.g. SlidesAI, Tome)
- Professional and creative document development with writing wizards (e.g. ChatGPT, Jasper)
- Introduction to AI tools for data analysis in Excel (e.g. ChatGPT for Excel)
- Automating repetitive tasks in Excel with AI
- Data visualization and reporting with AI tools (e.g. Power BI)
- High quality video generation with AI tools (e.g. Pictory, Runway)
- Creation of multilingual videos with AI (e.g. Deepdub)
- Video editing and enhancement with AI tools
- Creation of unique and customized images with AI tools (e.g. DALL-E, Midjourney)
- AI applications in graphic design and visual content creation
- Image editing and enhancement with AI tools
- Creation of content marketing strategies with AI (e.g. ChatGPT)
- Optimization of social media posts with AI tools (e.g. Lately)
- Using Copilot Studio and other tools to create interactive and engaging content
- Identification of repetitive tasks that can be automated
- Implementation of automations with tools such as Zapier or Make
- Creating AI-enabled chatbots and virtual assistants to improve customer service
- Ethical and Legal Considerations in the Use of Generative AI
- Security and privacy in the use of AI tools
- Future trends and opportunities in the field of Generative AI
- Development of a personal project using the tools and knowledge acquired.
- Presentation of the projects and feedback from the instructor
- Recapitulation of the key concepts of the course
- Question and answer session with the instructor
- Presentation of projects to share experiences and knowledge
*Academic structure subject to change. Some business reality and networking sessions may be delivered in webinars outside of class hours.
PRACTICAL PART
In each module, you will put into practice the knowledge acquired through various case studies that reflect real situations in the working world. You will learn to apply Generative AI in different contexts and solve specific challenges, which will allow you to develop practical and relevant skills for your career.
Personalize your learning: As an extra complement, we offer you the opportunity to develop a final project based on your own company or personal project. This project will allow you to apply the concepts and tools learned during the course to your specific reality, thus maximizing the value of your training.
To support you in the development of your final project, you will have three online tutoring sessions of one hour each:
● Initial session (online): project definition and design, goal setting and work planning.
● Intermediate session (online): Review of progress, tutor feedback and adjustment of the work plan if necessary.
● Final session (online): Presentation of the final project to the tutor, detailed feedback and recommendations for improvement.
TOOLS YOU WILL LEARN
In this specialized course, you will dive into the exciting world of Generative AI and discover how these tools can revolutionize the way you work. You will learn how to use them in a practical and efficient way to boost your productivity and creativity in all areas of your work.
ChatGPT
The conversational assistant that will help you generate ideas, write texts, translate languages and much more - your ideal partner for content creation!
DALL-E
The tool that turns your words into amazing images, unleash your imagination and create unique visuals for your projects!
SlidesAI and Take
Platforms that will allow you to create stunning presentations in minutes, with professional designs and relevant content. Forget about hours wasted designing slides!
Microsoft Power Automate
Automate repetitive tasks and optimize your workflows to save time and resources - let AI do the heavy lifting for you!
ChatGPT for Excel
Analyze data, generate reports and make decisions based on real information, all from the comfort of your favorite spreadsheet.
Pictory and Runway
Create professional and engaging videos with no editing experience - turn your ideas into powerful visual stories!
Deepdub
Translate and dub your videos into different languages quickly and easily, expanding your global reach.
Midjourney
Generate unique and customized images for your design, marketing and communication projects, stand out with original and creative visuals!
Lately
Optimize your social media posts with content suggestions, posting schedules and performance analysis - reach your audience more effectively!
Zapier and Make
Connect your favorite applications and automate tasks between them, creating efficient and customized workflows.
And many more
Throughout the course, you will discover a wide range of Generative AI tools that will help you boost your productivity and creativity in all areas of your work.
TEACHING METHOD
TRANSFORMATIVE LEARNING BY ESIC
It is an innovative training ecosystem that helps you to deploy your talent to the maximum and thus develop professionally and personally.
In your journey of personal transformation, you will interact with five pillars of support, which underpin your learning experience:
- Business reality brought to the classroom through case studies and practical activities.
- Soft Skills fundamental for your personal and professional development
- An expert teaching and sectorial faculty
- A heterogeneous community of national and international students
- All the areas and services that ESIC puts at your disposal
The Transformative Learning teaching method helps you by implementing innovative active learning methodologies where the teacher puts you at the center of the learning process and guides you towards academic excellence. The objective is for you to acquire competencies through the practical application of knowledge and tools.
The resources you will have at your disposal are:
- Asynchronous support materials, videos, readings, etc.
- Self-evaluation
- Tutored application and feedback
- Practical and experiential activities
- Evaluation system that combines the demonstration of individual and group achievements.
- Supervised final project
Faculty and guest speakers
The essence of our program lies in an exceptional faculty. Our faculty is composed of leading professionals and academics with vast experience in the field of marketing and sales. These experts combine their in-depth theoretical knowledge with solid practical experience, offering students a unique and valuable perspective. In addition, many of our professors hold leadership positions in renowned companies, ensuring a direct connection to the latest industry trends and practices.
*Faculty and guest speakers are subject to change.
JOB OPPORTUNITIES
Generative AI is transforming the job market, creating new opportunities and demanding professionals with specific skills in this technology. By mastering Generative AI, you will be prepared to access high-value jobs in various industries and sectors.
- Process Automation Specialist: You will optimize workflows, free up time and valuable resources for your company by implementing Generative AI solutions.
- Intelligent Content Creator: You'll use AI tools to generate high-quality content, from persuasive copy to impactful images and videos, improving your company's communication and marketing.
- AI-Augmented Data Analyst: You will extract key insights from large volumes of data quickly and efficiently, using AI tools to make evidence-based strategic decisions.
- AI Productivity Consultant: You will advise companies and professionals on how to implement Generative AI solutions to improve their efficiency and productivity, identifying opportunities for improvement and developing customized strategies.
- AI Application Developer: You will create innovative solutions that leverage the power of Generative AI to automate tasks, improve user experience and generate value for your company.
- Digital Marketing Specialist with AI: You will use AI tools to optimize your marketing campaigns, create personalized content and reach your audience more effectively.
- Project Manager with AI: You will improve the planning, execution and monitoring of your projects using AI tools to optimize resources, manage tasks and collaborate more efficiently.
Campus and prices
Online Specialized Course in Generative Artificial Intelligence to Boost Productivity in Online Format
Campus in Online Format
Avenida Juan XXIII 12 | 28223 Pozuelo de Alarcón, Madrid
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SCHOLARSHIPS AND GRANTS
We do not want economic issues to be an obstacle for you to achieve your goals and ensure a training with a future, therefore, we present a wide range of possibilities that will help you in this regard, both the Scholarship Plan that we have developed from ESIC, as well as those that are available to you from different public or private organizations. The scholarships and grants available are as follows:
- - Own scholarships
- - National scholarships
- - International scholarships
- - Mobility grants for international internships
- - Insurance and assistance
FINANCING
ESIC has financing agreements with certain banks under preferential conditions for students enrolled in any of the school's programs. The specific rules and conditions of each of these agreements can be found in the Secretary's Office. ESIC helps you with the financing of your career.
If you live outside of one of the cities where ESIC has a campus, and you are looking for accommodation, we recommend a series of companies and residences dedicated to student housing. Find the one that best suits your needs.
More informationESIC has partnered with the Flywire platform to accept payments from foreign students from all over the world. You can make your payment easily and securely in your own currency, using local payment methods from the safety and comfort of your home. You will have real-time tracking and multilingual support around the clock.
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