- Date of publication
- September 2017
- Marketing and Communication
- Infographics
ESIC Business & Marketing School
ESIC Business & Marketing School.
Nos encontramos en un momento histórico en el mundo del marketing y la publicidad digital. El nuevo comportamiento de los usuarios nos ha obligado a hacer otro tipo de publicidad, menos intrusiva.
La publicidad nativa o native advertising es un formato que permite captar mejor la atención del usuario y su recuerdo de la marca.
Puedes descargar la infografía al final de este post, en el banner adjunto.
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