¿Cómo funciona y cuáles son las fases del inbound marketing?
Marketing y Comunicación | Infografía-
Visit3653
- September 2017
- Date of publication
- September 2017
- Marketing and Communication
- Infographics
Director del Máster en Marketing Digital de ESIC en La Coruña y profesor. CEO de Cornicabra. Conferenciante de marketing digital y emprendimiento.
El inbound marketing es la combinación metodológica de una serie de técnicas de marketing no intrusivas que, por medio de la aportación de valor para el público objetivo, tiene como finalidad la consecución de ventas.
Cuando se desarrolla una estrategia de inbound marketing, son los clientes los que toman la iniciativa al verse atraídos por los estímulos que lanza la empresa, principalmente en forma de contenido de calidad.
Puedes descargarte aquí la infografía.
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