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Coolhunting: la caza de tendencias

Business | Ebook
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    1257
  • Octubre 2013
  • Date of publication
  • Octubre 2013
  • Business
  • Ebook
ESIC Business & Marketing School

ESIC Business & Marketing School

ESIC Business & Marketing School.

En este trabajo de investigación nombraré los distintos tipos de cool hunters, y sus distintos fines. Además haré una pequeña presentación al estudio de tendencias y los ciclos de vida de los productos y los tipos de consumidores.

Todos estas variables forman parte de un peculiar ecosistema que posee gran variedad de factores y matices, de modo que no es ni remotamente sencillo, pero viene a responder a las ya famosas preguntas: ¿Cómo? ¿Cuándo? ¿Dónde? ¿Por qué? ¿Para quién?

  • Date of publication
  • Octubre 2013
  • Business
  • Ebook
  • Author

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