Técnicas de análisis según los objetivos de campañas de Marketing Relacional
Comercial y Ventas | Ebook-
Visit1115
- Marzo 2012
- Date of publication
- Marzo 2012
- Commercial and Sales
- Ebook
El objetivo de este trabajo sobre marketing relacional es que conozcamos, en cada momento, el estado de la relación que mantenemos con nuestros clientes. El fin no es otro que el de determinar las técnicas que debemos aplicar para conseguir información de nuestro clientes, para conocerlo y poder adaptar las campañas a sus demandas estableciendo, de este modo, una relación a largo plazo.
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