- Trade and International Relations
- Communication and advertising
- Human Resources
- Logistics
- Finance
- Project Management
TRAINING OFFER IN THE MARKETING CATEGORY
En ESIC Business & Marketing School ofrecemos programas de Máster Universitario y de Formación Permanente. Descubre nuestra oferta formativa centrada en Marketing. Además, apostamos por todos los perfiles profesionales y sectores, por lo que contamos también con un amplio abanico de titulaciones en Business y Tecnología.
The Business School that offers real training for the challenges of today and tomorrow.
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Màsters Especialitzats
Màster en Direcció de Marketing Esportiu [MDMD]
Where it is taught
- Barcelona
- Madrid
Modality On-site
Idioma Castellà
Duration 12 months
Type ESIC University's own degree
El Màster en Direcció de Marketing Esportiu està dissenyat per assumir l’Sports Brand Management i Direcció de Marketing a les dimensions de la gestió esportiva tant de club, empresa com esportista. Orientat a la integració del marketing estratègic amb el tàctic i la direcció esportiva, abasta des d'esdeveniments, ticketing, estratègia...
ESIC Lifelong Learning Masters
As regulated by Royal Decree 822/2021, of September 28, which establishes the organization of university education and the procedure for quality assurance, ESIC offers you various programs including MBAs, Master's Degrees and Master's Degrees in Lifelong Learning backed by the prestige of our university: ESIC University.
In this way, you will be able to choose between:
University Master's Degrees,
with which you will obtain an official degree from ESIC University.
Masters in Lifelong Learning,
with which you can obtain a degree issued by ESIC University.
Private Master's Degrees
issued by ESIC Business & Marketing School
MOST SOUGHT-AFTER MARKETING DEGREES
MASTER'S DEGREE IN DIGITAL MARKETING [MMD].
Learn about Marketing, Ecommerce, Social Media and Digital Communication with the Master in Digital Marketing from ESIC.
Duration: 12 months
Mode: On-site
Call for applications: Oct 2025
Location: Madrid, Barcelona, Valencia, Sevilla, Zaragoza, Málaga, Pamplona, Bilbao and Granada
Master's Degree in Fashion & Luxury Marketing and Communication Management [MML].
The MML is a specialized program oriented to train you as a professional in communication and marketing in the fashion and luxury industry.
Duration: 12 months
Mode: On-site
Call for applications: Oct 2025
Location: Madrid, Barcelona
Master's Degree in Tourism Marketing Management [MMT].
The MMT is a specialized program designed to train you in marketing and communication in the tourism industry with a special focus on the luxury segment.
Duration: 12 months
Mode: Classroom
Call for applications: Oct 2025
Location: Madrid
Master's Degree in Sports Marketing Management [MDMD].
Sport, your passion, your job. If you want to make your passion your lifestyle, training in it will open the doors to success and differentiation.
Duration: 12 months
Mode: Classroom
Call for applications: Oct 2025
Location: Madrid
PLAN BOOSTS
GETTING A HEAD START IS A PLUS
At ESIC we want every step you take to bring you closer to the future you are building. Go ahead and access our IMPULSA PLAN:
- INNOVATION. Free access to 3 Workshops on AI applied to business.
- LANGUAGES. Free online course to choose from 12 languages.
- CERTIFICATIONS. Special conditions through ESIC Idiomas.
Benefit from our IMPULSA PLAN if you enroll before August 30, 2024.
MORE INFORMATIONWhy study Marketing at ESIC?
Our master's degrees are positioned among the most prestigious national and international rankings. For us, they are not just numbers, but the pursuit of excellence through solid and updated academic programs, top-notch faculty who are active in the workplace, tools and licenses to nurture the practical part and that you learn by working, not by retaining knowledge. We draw inspiration from real life to prepare you for real life.
In addition, we have a wide network of successful graduates in the area, with whom you can establish professional contacts and learn first-hand their opinion about our Masters in Marketing.
MARKETING RANKINGS AT ESIC
ESIC EMPLOYMENT REPORT
We present you the data of our Employment
Report. Behind these results
there is effort, but above all, there is commitment
and work to improve your employability,
so that you have opportunities and so that you can
improve your career path or take on a new challenge.
a new challenge.
This report reflects that results come when you have a team
you have a team of people who give their best every day.
their best version every day. This report reflects that ESIC
is not only in your present, but will be with you in everything you
will accompany you in everything you set out to do.
You don't know
what to study?
We have a team of consultants who will guide you to find the program that best suits your needs.
ASK FOR ADVICEESIC ALUMNI TESTIMONIALS FROM MARKETING GRADUATES
Alison Diehl
GESCO Alumni
Marcello Bellini
Director of Business Development at Learnlight
Andrea Moya
E-commerce Executive at Bobbi Brown, Estée Lauder, La Mer & Origins
Carmen Torres Herrero
MMD Alumni
TODAY IS MARKETING
HEM
The largest marketing event in Spain. It is already XVI years celebrating Hoy Es Marketing, a must on the agenda of the best professionals in business, marketing, communication and digital economy.
An event that not only consolidates, but grows every year.
DIGITAL BUSINESS SUMMIT
DBS
Digital Business Summit is the essential event that brings you high impact trends in the digital marketing ecosystem. An event that will give you answers, through real cases, on how companies are facing trends and innovations in marketing and sales.
ON FEST
ON FEST by ESIC is a festival of activities related to the world of marketing, business and technology.
If you are a professional who wants to grow and specialize professionally, ON FEST by ESIC offers you a microlearning experience in an open, free, practical and dynamic format.
This festival is not made up of linear talks, nor eternal lectures. You will finish each activity with something new learned, made by you. You will be surrounded by professionals like you, and you will learn from active experts, content creators, entrepreneurs and many more profiles.
MARKETING PLAYLIST
Every game has rules and the rules of marketing are constantly reinventing themselves to adapt to a new consumer and lifestyle. MARKETING PLAYlist is a free, fast, flex and fun event that will show you what marketing looks like today and tomorrow. An event that will change the rules of the game and raise your expectations to the next level.
This event is about discovering, through 4 companies that do very good marketing, how to sound unique, how to move fast, how to adapt to every time and place, and how to connect with audiences. In addition, it will be an event in a format that mixes entertainment and knowledge.
Events ESIC Business & Marketing School
Beyond Luxury: Trends and Vision at the Luxury Business Summit event
Workshop Empowering Finance with Artificial Intelligence: Data-Driven Strategic Decisions
Rethink by ESIC
Si estás comenzando a incursionar en el mundo de la investigación académica o profesional, probablemente ya hayas oído hablar de SPSS. Tal vez tus profesores o compañeros de clase lo mencionan al analizar datos o quizás viste el nombre en la descripción de alguna asignatura.
En el mundo empresarial actual, es indispensable medir la eficiencia de las estrategias de marketing para optimizar los recursos y maximizar el retorno de la inversión (ROI).
Si te has planteado estudiar marketing o ya te dedicas a ello, seguramente hayas oído hablar de las famosas 4 P del marketing, un lenguaje universal en este sector que todo profesional en la materia debe conocer.
Si hay un objetivo común en todos los negocios es la importancia de generar ventas, pero llegar al cliente de una manera rápida, eficaz y cercana no es fácil.
