Buscando a los nuevos consumidores digitales a través de la omnicanalidad
Marketing y Comunicación | Infografía-
Visit1600
- Febrero 2017
- Date of publication
- Febrero 2017
- Marketing and Communication
- Infographics
Los puntos clave de una estrategia de omnicanalidad traducible en una mejor experiencia del cliente (lo que asegura una mayor satisfacción y, en última instancia, más ventas) son:
-Difundir un mensaje coherente de marca independientemente del canal
-Asegurar una trazabilidad de las interacciones de los consumidores, independientemente del canal por el que contactan.
-Facilitar el movimiento del cliente entre canales
¡No olvides descargar la infografía de Nuria en el banner adjunto!
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